The Role of
Digital Asset Management

Establishes Your Brand Identity

There are millions of brands out there looking to make an impact. Smart digital asset management is what sets you apart from the rest and gives your customers something to gravitate towards.

Grounds Your Marketing Activities

Digital assets are the building blocks of marketing and branding campaigns. Strong asset creation gives you a compelling launch pad and creates direction in how you appeal to the masses.

Resonates with Target Customers

Digital asset creation is a delicate process that builds brand perceptions, recognition, and customer loyalty over time.

The Platinum
Non-Negotiables in Digital Asset Management

1 Authenticity

Digital asset creation must reflect your brand values and personality to a tee. The Platinum experts will analyze what makes you special and ensure everything we create embodies the best your company has to offer.

2 Consistency

Your digital assets represent the core of your marketing activities – and may be used for many different purposes. We’ll make sure everything follows suit across the board and creates repeatable impressions.

3 Logical Positioning

The best digital assets are planned, built, and fine-tuned to fit the motivations of target customers. We’ll evaluate these traits to give your assets the right quirks to drive action.

4 Timelessness

Digital asset creation is about appealing to customers and standing the test of time. Our creative team works to build sustainable assets you can use for years to come.

Our
Digital Asset Creation Services

Brand and Style Guides

TV Commercials

Social Media Reels

Motion Graphics

Images

Marketing Videos

PDFs

Design Files

Company Branding

Presentations

Company Logo

Email Signatures

The Platinum
Digital Asset Creation Process

1

Brand Discovery

Our digital asset creation process starts with a detailed brand discovery session to uncover what makes you different. This involves an examination of your target customers, company values, culture, and more to understand how we’ll present your brand to the world.

2

Asset Ideation

With the insights from our brand discovery, we’ll determine what types of digital assets will be most influential in your customers’ purchasing decisions – and develop a firm direction in the creative process.

3

Digital Asset Creation

The Platinum designers, marketers, and branding experts will get to work building your digital asset library. Your feedback is crucial – and we’ll keep you updated regularly throughout the process.

4

Review & Approval

All digital assets are subjected to your final review and approval. We will make any adjustments and changes efficiently until you are 100% satisfied with the results.